Work
Business problems, solved by teams I lead.

017-Eleven·Spring 2025
Restaurant Ordering Kiosk
Designing Roost's first ordering kiosk with a stretched team, on time.
40%+Increase in basket size
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02American Airlines·2023
Increasing Loyalty Enrollment
A two-week change that yielded $1.6M in additional annual revenue.
$1.6MAdditional revenue annually
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037-Eleven·2024
Tipping at a POS Terminal
How might we overcome the negative feelings towards giving a gratuity?
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